German automaker Porsche has announced that it will collaborate with Mandala Club Singapore, a private member’s club. This is the first time Mandala Club has partnered with a car brand, and its ground floor will be transformed into an experiential retail space that will showcase several Porsche-themed activations starting 6 January 2023.
With this revamped retail space, Porsche Singapore aims to engage its fans and customers through the planned activities. Earlier this year in January 2022, the brand’s “Art of Dreams” exhibition made a stop in Singapore, the first outpost in Asia, in conjunction with Singapore Art Week 2022. It featured an immersive installation by artist Cyril Lancelin. The upcoming showcase also focuses on utilising visual art as a medium for connection.
At the Mandala Club, acclaimed artist Daniel Arsham’s work will be displayed. Called “Crystal Eroded Porsche 922”, a 922-generation 911 Carrera 4S art car has been given the signature Arsham touch. It first debuted at Selfridges, London, as part of the artist’s “The House by Daniel Arsham” showcase. Several aspects of the car’s exterior show signs of erosion unveiling quarts and pyrite crystals on its door, roof and hood.
On the inside, the car’s interior closely follows the theme of erosion as though the vehicle is a relic from the future. Earth-tone stone-washed canvas is seen in the transformed vehicle’s upholstery along with the artist’s marked drawings. A license plate with “ARSHAM 3019” completes the car. Of course, an exclusive and limited merchandise collection will be available during the exhibition.
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Ben Jones, CEO and co-founder of Mandala Club, said: “We are beyond excited to be working with Porsche to bring extraordinary experiences and opportunities to get close to world class art to our members, and Singapore at large. Our collaboration aligns perfectly with Mandala Club’s commitment to the arts, culture, and meaningful connections for and within our dynamic membership community. We can’t wait to bring it to life with this, our first collaboration together.
“Porsche and Mandala Club share similar values of creating unique experiences and providing a conducive space for community gathering, and it is an honour to be Mandala Club’s first-ever automotive partner. By tapping into this creative partnership, we hope to showcase the rich and vibrant culture behind the brand to the tribes at Mandala Club, while also becoming part of their highly-curated tapestry of events and experiences,” said Mr Yannick Ott, Marketing Director Porsche Asia Pacific.
The Crystal Eroded Porsche 992 will be on display on the ground floor of Mandala Club starting 6 January 2023 till 15 January 2023.
31 Bukit Pasoh Road, Singapore 089845
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