MCM launches new perfume inspired by the brand’s iconic backpack in Berlin Gold

After the successful launch of the first MCM fragrance, which was modelled after the brand’s Stark backpack, this year, it unveiled its newest fragrance MCM ULTRA EDP, inspired by its iconic backpack in eye-catching Berlin Gold.

Just like its predecessor, the MCM ULTRA EDP looks like a mini version of the brand’s iconic backpack.

It opens with a burst of juicy Blackcurrant. Lush Pink Lady Apple and natural Italian Bergamot combine together with the spicy-sweet rush of Pink Pepper. Tuberose and Jasmine add a creamy youthful floralcy. At the heart, Cedarwood, Tonka and Moss fuse together to create an ultramodern signature layered with addictive golden Amber.

This fragrance features a vegan formula made with green chemistry principles; 74% of the ingredients are biodegradable and 79% responsibly sourced Naturals Together ingredients that make a positive social impact to local communities all over the world.

The last MCM fragrance sold out in two weeks, and we’re expecting fans to snap this up quickly too – so act fast if you really want to get your hands on it.

MCM ULTRA EDP retails for S$155 (75ml), S$122 (50ml), S$100 (30ml), and S$45 (10ml), available at all leading department stores, Sephora ION Orchard and MCM stores at Paragon and The Shoppes at Marina Bay Sands.